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SEO Blog
SEO Best Practices – Meta Description Tag
Next in our series of SEO Best Practices we examine the Meta Description tag. What Is the Meta Description Tag? The Meta Description Tag is a snippet of HTML code which you can find inside the <Head> section of a web page. The description tag is normally placed after the Title tag and before the
SEO Best Practices – Title Tag
One of the first elements I always correct with any client large or small is the title tag. Bringing title tags up to best practices can often generate quick and visible differences to your rankings since the terms in the title tag appear in the clickable link on the search engine results page (SERP). According
SEO Best Practices – URL Structure
In part three of my series of blog posts on SEO Best Practices I will examine the importance of the URL structure to search engine optimization. The Best Practice around URL Structure states: The URL structure of dynamic, database-driven pages should look simple, static and contain a keyword phrase relevant to the theme of the
Single Theme per page – SEO Best Practices
In my last blog post I introduced you to my philosophy on search and the SEO Best Practices I have been developing over the last 14 years as a search marketing practitioner. In this the second in the series we will begin examining these SEO Best Practices. The first best practice deals with having a
How to Dominate the search results
What is the secret to dominating the search results? How can you dominate the search results through SEO (Search Engine Optimization)? Before you can dominate the results you must first understand what SEO does. sierra-echo-oscar’s POV on SEO can be summed up in a simple piece of logic that goes like this: The goal of