Are you a small to medium-sized business owner or a Shopify store owner looking to boost your online presence and attract more local customers? You’ve come to the right place! 

Our blog covers a wide range of topics, from optimizing your website for local search, to leveraging the power of Google My Business, and implementing effective SEO strategies tailored specifically for Shopify stores. Whether you’re just starting your SEO journey or looking to fine-tune your existing strategies, our expert advice and actionable tips will empower you to achieve higher search engine rankings, drive more organic traffic, and ultimately, grow your business.

Join us on this SEO journey, and let’s work together to make your website stand out in local searches and drive real results for your small to medium-sized business or Shopify store. Explore our blog, stay up-to-date with the latest industry trends, and unlock the potential of SEO for your online success. Your journey to SEO excellence begins here!

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SEO Blog

Local SEO Bootcamp

Local SEO Bootcamp – Sat. June 15

Master Local SEO with My Intensive Bootcamp Are you a local business owner struggling to get noticed online? Do you find yourself lost in the sea of search engine results, unable to stand out in your community? If so, Mike Allan’s Local SEO Bootcamp is the solution you’ve been searching for. This June, join me

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Illustration of a man holding a phone with Google My Business prominent.

Claim and Optimize Your Google Business Profile

Why It’s Important to Claim and Optimize Your Google Business Profile Claiming your Google Business Profile is important, as it is one of the most effective ways to enhance your online visibility and attract local customers. In today’s phone-centered world, online presence is no longer optional for businesses—it’s a necessity. Explore why this is important

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Top 10 Overused SEO Phrases to Avoid - Best, Revolutionary, Miracle, Guaranteed, Instant, No Risk, Easy, Limited Time, Innovative, Exclusive, arranged as a word cloud

Overused Phrases to Avoid

When I worked with corporate clients, the Legal Department had to vet our copy—including metadata—to ensure we didn’t make any unsubstantiated claims that could make the client liable. As a result, I banished these top ten overused phrases from my vocabulary. As a freelance SEO Consultant, I encounter clients who want to include these phrases.

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A shadowy figure in a dimly lit office, lit by the glow of a large computer screen, typing covertly. The screen displays digital holographic icons, including broken links, warning signs, and padlocks, emphasizing the theme of internet scams. In the foreground, a mouse trap with a shiny gold link bait symbolizes the deceptive nature of link-building scams.

Link-Building Scams: A Cautionary Tale

A new link-building scam landed in my Junk Mail today, kicking off with a seemingly concerned message, “Saw something alarming about [domain]—should I be concerned?” (Yes, that’s exactly what it said [domain]). Initially, I ignored the first two emails; however, by the third one, curiosity won over skepticism. So, I cautiously pasted the bit.ly link

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Local SEO for Toronto Businesses

Empowering Toronto’s Small Businesses with Local SEO Toronto’s diverse small business scene, ranging from restaurants on The Danforth in Greektown to unique boutiques in Yorkville, is integral to the city’s dynamic character. However, for these businesses to thrive in the digital era, visibility is crucial, and that’s where Local Search Engine Optimization (SEO) plays a

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