A new link-building scam landed in my Junk Mail today, kicking off with a seemingly concerned message, “Saw something alarming about [domain]—should I be concerned?” (Yes, that’s exactly what it said [domain]). Initially, I ignored the first two emails; however, by the third one, curiosity won over skepticism. So, I cautiously pasted the bit.ly link … Read more
As an experienced eCommerce marketing consultant, I know Cyber Monday is just around the corner, and the clock is ticking. In six short weeks, shoppers will flood e-commerce websites, looking for the best deals and holiday gifts. Is your Shopify store ready for the holiday onslaught? Here are five SEO-oriented tips for Shopify shop owners … Read more
Search engine optimization (SEO) is a constantly evolving field, and as search engines become more sophisticated, so do SEO tactics. There are three primary types of SEO: white hat, black hat, and grey hat. In this post, we’ll explore the differences between them and why it’s important to use ethical SEO practices. White Hat SEO … Read more
Search engines are a vital part of our daily lives, helping us find information and answers to our queries online. As a student of SEO, understanding how search engines work is crucial to optimizing your website for better visibility and traffic. But have you ever wondered how search engines work? Here’s a high-level overview of … Read more
Wouldn’t it be really cool if your customers could find you by asking, “Hey Alexa, show me nearby restaurants?” Instead of her usual, “Hmm, I’m not sure,” she would tell potential customers, “Here are some nearby restaurants.” In this post, we’ll show you how to register your site for Alexa search so it shows up … Read more